Corporate Strategy Essay Example | Topics and Well Written Essays - 1000 words - 1

Corporate Strategy - Essay ExampleOne of the initiatives that assisted HSBC in gaining change magnitude revenues was introduced in 2000s and c eithered managing for value. The strategy emphasized the Groups unique balance of business and pay between the older, mature economies and the faster-growing emerging markets. For example, the acquisition of all of Lloyds TSBs onshore and offshore assets related to brazil-nut tree in 2003 was a strategic step previewed by this initiative. Following the expansion to emerging markets, HSBC has grown from 51 countries in 1991 to 79 in 2003. At the same time, the company was strengthening its presence in essential markets such as the US, Switzerland and Luxembourg through the acquisition of Republic New York Corporation and Safra Republic Holdings S.A. for US $9.85 billion. Through these and other acquisitions throughout 2000s, HSBC aimed at delivering wealth management in key financial centers just about the world1.A huge step towards gainin g the eurozone market share came with the acquisition of Credit Commercial de France (CCF) in April 2000 for US $ 11 billion. By settling down in France, HSBC has got access to a personal, corporate, investment and private banking of all Europe in this way strengthening its presence in the developed countries. This acquisition and other initiatives contributed to a continuing improvement on the companys performance, in which profits of shareholders grew from US $4,318 million in 1998 to US $6,239 million in 2002.Another initiative that strongly consolidated HSBC was its initiative to adopt the matching brand using HSBC and its hexagon symbol nearly everywhere it operated. In 2000, the corporation launched Premier round the quantify international sercices for the Groups most valuable personal customers. Since 2002, the HSBC identity has carried the tagline of The worlds local bank, outlining the Groups experience and understanding of the various markets and cultures. The adoption of the