Microsoft marketing strategies and Porter's five forces

3rd BachelorIB AMARKETING STRATEGIESCONTENTSINTRODUCTIONMICROSOFT TO BUY SHARES IN FACEBOOK ? give-and-take ARTICLES :Microsoft Corp., lagging behind Google Inc. in the online advertising market, is in conference to purchase a bureau of as much as 5 percent in social-networking site Facebook Inc. The investment may be $300 wizard one thousand million million million to $500 million, giving Facebook an overall value of $10 one thousand thousand, the raw(a)spaper publisher describe on its website, citing nameless people familiar with the matter. The dialogue are still preliminary, and Google has overly expressed interest. For Facebook, the talks have sex about one category aft(prenominal) a proposed turn to with yahoo collapsed. Facebook then was express to be seeking much than the $1.65 billion Google paid for YouTube - and considerably more(prenominal) than the $580 million word of recognise Corp. paid for MySpace in 2005. This go by Microsoft will expediency bring the software giant further into the realms of the internet. While already synonymous with operating systems and self-assurance productivity software, the company hasnt really taken off in areas that rival Google has exceeded in. Investing in Facebook will offer a jump-off platform to string unsanded online software out to the public. in that location has already been cases of developers selling their applications aft(prenominal) theyve become popular on Facebook. News of the talks amidst Microsoft and Facebook came on the heels of reports of a high-level, confidential come across at Google on Friday 21.9.

2007 in which several executives and investors hold forthed Facebook. Participants were required to fool non-disclosure agreements, but Michael Arrington of the communicate TechCrunch account that three participants said Facebook was the primeval topic. He reported that a group of industry luminaries attended a covert coming together at Googles headquarters to discuss how to deal with Facebook, whose 40-million-plus users arent the effect so much as its bluff development platform. Arrington said not one but trinity sources... If you want to get a full essay, order it on our website: Ordercustompaper.com

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