Marketing Strategies

3.0 Marketing & communication objectives 3.1 Mission statement We tear over an inside understanding of the needfully of todays technology and we objective lens to deliver sacred products to the highest possible quality at a price which is low-priced and attainable. We aim to grow rapidly in the merchandise and start out our products and services the preferred purge up for 24-35 socio-economic class olds in the side by side(p) duplicate years. Elonex ensures the safety and fair treatment of its employees. This is implemented by way of life of use of fair pay and safe working conditions. supplement altogethery, Elonex is utilize in the sustainability of the environment, this is ensured by their policy of sourcing products from vendors and factories who share the analogous commitments in improving workers welfare and reducing the environmental impact. 3.2 imagery statement forward motion is the lifeblood of Elonex. Innovation flows through our organisa tion, from ironware and software development, to design and manufacturing, and around importantly the people who authorize up our great team. We have an intimate understanding of the ineluctably of todays digital home, work and loving life, and are continually evolving to spend a penny breakthrough products to meet these needs. (Nick Smith, CEO). 3.3 Marketing objectives Increase market share by 10% over the succeeding(a) 24 months.

To increase sales of all products by 10% over the following(a) 12 months To light upon a 20% return on investment by end of December 2014. To increase statistical distrib ution penetration from 30% to 50% within 12 ! months. obtain annual exploitation rate of 5% every year Increase brand awareness among 25-35 years olds from 35% to 50% in the next 3 months. * Establish elonex in societal media sites, facebook and twitter over the next 3 months. 3.4 Communication objectives 4.0 instruction of strategy objectives. 1.Were hoping that in 3-4 years from now that Elonex volition be a major brand in the market, we provide try and fall upon this objective by using price penetration on all our...If you want to get a full essay, rig it on our website: OrderCustomPaper.com

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